

Domaining 101 With Josh Reason (josh.co), Ish Milly, & Brady
Jul 3, 2025
In this engaging discussion, Josh Reason, a veteran domain investor building dnx.com, shares insights on the evolving landscape of domain names. The conversation covers strategies for domain investments, the impact of Web3 and on-chain features on liquidity, and the importance of transparency in domain sales. The guests humorously explore quirky domain names like armpits.com, blending humor with real market potential. They emphasize the need for quality over quantity in portfolios, and effective pricing strategies to navigate today's domain market.
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Transparency Grows Domain Industry
- Transparency in domain sales attracts more participants and grows the industry.
- Traditional domain investors guard info to keep their edge but openness can educate newcomers.
Wholesale Domain Sales Stay Strong
- Retail domain sales slowed amid recent economic uncertainty but wholesale sales remained steady.
- Wholesale market is more resilient and less affected by macroeconomic shifts.
Avoid Cheap Mass Registrations
- New domainers with limited capital are attracted to cheap $5 Fridays but this strategy is risky.
- Better to focus on acquiring high-quality .com domains than cheaply mass register low-quality names.