Episode Topic: In this episode of NutraPreneur, Michael Bush, the Managing Partner at GrowthWays Partners, discusses the cutting-edge insights of the natural products industry. The conversation navigates through Michael's extensive three-decade journey, exploring the evolution of the natural products sector and unveiling unique strategies employed at GrowthWays Partners to optimize exit values in the pre/pro/postbiotics and functional ingredients spaces.

Lessons You'll Learn: Listeners are in for a wealth of knowledge as Michael shares key factors crucial for success in the natural products market. His insights touch upon the dynamic challenges faced by companies and how GrowthWays successfully navigates them to achieve tangible success. Whether you are involved in a startup or an established global corporation, Michael discusses tailored approaches for strategic advisory, shedding light on the intricacies of each scenario.

About Our Guest: Michael Bush, the featured guest, emerges as a seasoned professional with over three decades of experience in the natural products industry. As the Managing Partner at GrowthWays Partners, Michael's journey unfolds, offering unique insights into his career trajectory. Michael's role as a certified meditation instructor and his involvement with not-for-profits add a personal touch to the discussion, showcasing the multifaceted nature of his contributions.

Topics Covered: This episode covers a broad spectrum, from Michael's journey and the evolution of the natural products sector to GrowthWays Partners' unique strategies and tailored approaches for startups and global corporations. Michael provides a glimpse into the future trends shaping the industry, touching on his involvement in not-for-profits and how he balances professional and philanthropic endeavors. The episode concludes with a peek into upcoming projects and collaborations at GrowthWays Partners, promising an engaging exploration of the fascinating world of nutraceuticals.

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