This Eye-Tracking Tech Could Change Filmmaking and Watching

The return of MoviePass, tech updates, and how eyeball tracking gets us one step closer to the perfect shot…

In this episode, we talk about…

• MoviePass’s new eyeball tracking model 
• How “watch this to get this” ads might impact content and filmmaking 
• Orwellian implications of tech vs. artistic possibilities 
• The art of storytelling in advertising in an attention economy 
• Shooting in ProRes RAW and using EditReady for a quick and easy transcript process
• Ask No Film School: Is there an adapter where I can use PL mount lenses on my EF mounts camera?
• The missing mirror, shallower lens mounts and why filmmakers should care about lens choice 

Links to Resources: 

https://www.nofilmschool.com/money-survey

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Get your questions answered on the podcast by emailing editor@nofilmschool.com! 

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