In this episode, we take a closer look at Temu's operational efficiency which helped its rapid expansion into 22 more countries within a short timeframe since last year. Specifically, we dissect a significant case showcasing their speed, notably their appearance in the Super Bowl.
What strategies does Temu employ to maintain a low pricing strategy in such a competitive market, and how has this contributed to its success?
Additionally, we delve into differences in user propagation in the US versus the Asian market. How does Temu navigate in these diverse markets, and what insights can we gain from its approaches?
Furthermore, we examine the aggressive market disruptions orchestrated by Temu and Shein. How have their aggressive marketing strategies reshaped the landscape, and what implications does this have for the industry as a whole?
Tune in to our new episode. Enjoy!
Who is Temu? Report - Who is Temu? | Momentum Works
The Impulso Podcast