In this episode of The B2B Content Show, Jeremy Shere speaks with Marissa Incitti, Associate Director of Content at Feedvisor, an AI optimization and intelligence platform for large sellers and brands on Amazon. Marissa shares her experience of leading a lean content team in a time of economic uncertainty and provides insight into how she and her team have adapted to this new reality.
Highlights:
- How Marissa's team was impacted by the economic downturn
- The importance of streamlining tasks and removing obstacles
- Managing expectations and setting realistic goals
- The need to focus on valuable customers
Learn more about Feedvisor
Connect with Marissa on LinkedIn
The B2B Content Show is produced by Connversa, a podcast production agency helping B2B brands connecting with prospects, grow brand awareness, and create better content. Learn more at connversa.com.
The B2B Content Show is produced by Connversa, a b2b content agency that helps you showcase your special sauce and get your ideal customers to know, like, and trust you.
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B2B Content Show: A Podcast About the How, What, and Why of B2B Content Marketing