Taking Your SEO To The Next Level With SEO Testing (With Carolyn Holzman)

Join Olga Zarr in this enlightening interview with SEO expert Carolyn Holzman, where we dive into the evolving world of Search Engine Optimization (SEO) and uncover the secrets behind successful SEO testing. Carolyn shares her journey from a business owner in Austin, Texas, to becoming a full-time SEO specialist, offering invaluable insights into the art and science of SEO.

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Key Highlights:

🔍 Carolyn's SEO Journey: Discover how Carolyn transitioned from a business owner to a passionate SEO expert, driven by her early success in ranking her business nationally for 'CD duplication'.

🚀 First Major SEO Breakthrough: Learn about Carolyn's initial successes in SEO and how it helped her first client outside her business to double their revenue in just one year.

💡 Unique SEO Approach: Carolyn discusses her hands-on, testing-based approach to SEO, highlighting its creative and constantly evolving nature.

🔎 Forensic SEO and Indexation Testing: Delve into Carolyn's focus on 'forensic SEO', where she meticulously diagnoses why certain pages or content aren't ranking as expected.

📈 Google's Indexing and Algorithm Changes: Gain insights into how Google's indexing process and algorithm changes have shaped SEO strategies over time.

🛠️ SEO Tools and Resources: Learn about the tools Carolyn uses, such as Cora and Google Search Console, and how they aid in effective SEO analysis.

🎓 SEO Training and Resources: Explore the resources and training materials developed by Carolyn, especially around forensic SEO and server logs analysis.

Watch the video version: https://www.youtube.com/watch?v=pquAH63m-w0 

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