Landlords vs. Operators: What’s Holding Flex Office Back?

A Brave Ideas Mini-Series at the Global Workspace Association Immersive Event

presented by ReturnSuite

(Watch the full length video on Youtube)

Despite the rising demand for flexible office space, landlords and operators still struggle to align.
But why is this happening, and what’s the solution?

In this episode of Brave Ideas, Brave Corp Founder, Caleb Parker and Sam Gamble, cofounder of ReturnSuite, sat down with office real estate powerhouse, Giovanni Palivicini, at The Empire State Building in NYC to uncover the key challenges holding back the growth of flexible workspaces—from valuation hurdles to data transparency and landlord-operator misalignment.

Gio is Executive Director for the Global Workspace Association, Founder of Fronteras Commercial Real Estate, and Co-host of the Flex Uncensored Podcast.

In this candid conversation, Gio shares insider insights from his years advising landlords and operators, breaking down the barriers to collaboration, data transparency, and valuation in the industry. 

💡 Key Topics Discussed:

✔️ The biggest roadblocks between landlords & operators 
✔️ Why traditional valuation models don’t work for flex 
✔️ How hotels & self-storage cracked the short-term lease model 
✔️ The rising demand from enterprise tenants & how to meet it 
✔️ What needs to change for flexible workspaces to scale

If you’re a landlord, operator, investor, or involved in the future of workspace, this episode is packed with insights and strategies you can’t afford to miss.

If you enjoy the conversation, be sure to subscribe, like, and comment with your biggest takeaway!

Links:

• Connect with Giovanni Palivicini
• Connect with Sam Gamble
• Learn more about ReturnSuite
• Follow Caleb on LinkedIn
• Subscribe to our Brave Ideas Newsletter