From McDonald's AI Christmas disaster to Disney's billion-dollar gamble on letting you remix Mickey Mouse, TOPAgency.com CEO Ben Kaplan breaks down the wildest marketing moves of the week—and reveals why more brand control might mean letting go.Featuring:

McDonald's fully AI-generated Christmas ad (and why it flopped)
Disney's $1B OpenAI deal: Remixing Mickey without losing control
Lululemon founder Chip Wilson publicly trashing his own company
Trump Accounts: Policy or presidential branding campaign?
Netflix vs. Ellison family's $108B bid for Warner Brothers
Australia bans social media for everyone under 16
Mondelez's creepy AI that predicts your Oreo craving before you do

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The Alembic Files - Once Upon A Time -- Part 5 - March 24, 2013