EAG Talks The Science of Supercharging your Donations | Kari Kjørholt, Ulrik Johnsen | EAGxNordics 2025
In this talk, Kari and Ulrik from Gi Effektivt and Giv Effektivt explore how evidence and expert analysis can multiply the impact of your donations by 10 or even 100 times. Learn why some charities are far more effective than others, why giving well is a moral responsibility, and how our minds can mislead us when choosing where to give. Discover how to be a generous superhero - by making your donations save and improve lives as much as possible.Kari Kjørholt is the managing director of Gi Effektivt, the Norwegian effective giving organisation that fundraises for "best-in-class" evidence-based charity interventions. She has several years of experience guiding donors who want to maximise their impact, with deep knowledge of the most effective approaches to global health, poverty alleviation, education, and climate. With an engineering degree from the Norwegian University of Science and Technology (NTNU) and a background in the private sector, Kari combines analytical insight with a strong personal commitment to creating a better world.Ulrik Koefoed Johnsen is the managing director of Giv Effektivt, the Danish effective giving organisation that fundraises for "best-in-class" evidence-based charity interventions. He spent several years in Buddhist monasteries and meditation centers before discovering effective giving and earning a degree in economics and philosophy from Copenhagen Business School - blending ethical purpose with the science of doing good. During his studies, Ulrik worked as a personal assistant to a National Geographic photographer and nature conservationist.