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TIP321: Investing & The Brain w/ John Gald (Business Podcast)

Nov 1, 2020

Guest

John Gald

John Gald, a neuroscience expert with over 15 years of experience, dives into the fascinating interplay between our brains and investing. He explains how subconscious processing affects decision-making and reveals the brain's tricks leading to investment mistakes. Gald discusses how savvy investors capitalize on cognitive biases to outsmart the market. The conversation also touches on technology impacting sensory perception and the future of brain implants, showcasing the potential of merging science and finance.

01:04:43

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INSIGHT

Information Processing

Our brains process stimuli and hyper-focus on important information, like an optical illusion.
We consciously process one thought at a time, though it might seem faster.

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ANECDOTE

Subconscious Image Recognition

Preston Pysh describes an experiment isolating each eye with different images.
Even if unseen consciously, brain imaging proves subconscious processing.

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ANECDOTE

Subconscious Problem-Solving

John Gald sometimes solves problems after "sleeping on it".
This demonstrates the subconscious mind processing information even during sleep.

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Exploring Consciousness and Perception

01:47 • 18min

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Mind Over Matter: Focus and Cognition

19:25 • 10min

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Emotions and Investing: The Bias Connection

29:02 • 7min

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Enhancing Perception with Technology

36:06 • 5min

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Exploring Brain Implants and Human Ingenuity

41:28 • 5min

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Understanding Life Management Through Biological Value

46:50 • 22min

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The Brain That Changes Itself

Norman Doidge

This book challenges the traditional view that the brain is fixed and unchangeable. Norman Doidge presents case studies and scientific research that demonstrate the brain's ability to reorganize itself in response to injury, learning, and experience. The book covers various aspects of neuroplasticity, including recovery from brain damage, treatment of mental disorders, and the impact of culture and education on brain development. Doidge's work highlights the potential for brain change and its implications for human nature and potential.

Self Comes to Mind

Antonio Damasio

In 'Self Comes to Mind: Constructing the Conscious Brain', Antonio Damasio presents a pathbreaking investigation into the creation of consciousness. He argues that consciousness is not separate from the body but is a biological process rooted in the integration of body and brain networks. The book explores the evolution of consciousness, from the proto-self to the autobiographical self, and discusses the roles of emotions, feelings, and memory in this process.

Consciousness and the Brain

Stanislas Dehaene

In 'Consciousness and the Brain', Stanislas Dehaene delves into the intriguing relationship between our conscious experiences and the inner workings of the brain. He presents the global neuronal workspace theory, which posits that consciousness arises from the global availability of information in the brain. The book discusses various aspects of consciousness, including unconscious processing, neural correlates of consciousness, and the potential for non-human animals to possess consciousness.

John Gald has over 15 years of experience practicing on the brain and various specializations like epilepsy and numerous others. During the show, we cover some really fascinating topics on how the brain affects investing.

IN THIS EPISODE, YOU’LL LEARN:

How we process information subconsciously and how we can take advantage of it .
How reflexivity functions between the conscious and subconscious mind.
How the brain tricks us into making investing mistakes.
How the best investors use the biases of other investors to achieve superior stock returns.

BOOKS AND RESOURCES

Join the exclusive TIP Mastermind Community to engage in meaningful stock investing discussions with Stig, Clay, and the other community members.
Antonio Damasio's book, Self Comes to Mind – Read reviews of this book.
Norman Doidge's book, The Brain that Changes Itself – Read reviews of this book.
Stanislas Dehaene's book, Consciousness and the Brain.
Twitter profile: John Gald.

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