If everyone's making a podcast then yours will need to sound different to get your audio-ence to listen.

So You Want To Make A Podcast discusses the costs of production when making a podcast, which depends on the format: chatcast, storycast, or sonic reels. Remember to factor in marketing costs (30-50% of production budget) and consider paid ads or content promotion.

Want to know more about why and how to make a podcast that delivers sound returns? Contact Josh Butt, Ampel's Chief Audio Officer to learn more about podcasts, Sonic Branding, Audio Content, Audio Ads and why your audio podcast needs to be a video podcast too. josh@ampel.com.au or visit https://ampel.com.au for more info on how to make a podcast and audio content.

Ampel is based at Myrtle & Pine Studios, 66 Myrtle Street, Chippendale NSW 2008
(If you want to just hire the studio - email james@myrtleandpine.com)

See omnystudio.com/listener for privacy information.

2. So You Want To Make A Podcast: How Much Does A Podcast Cost