Sustainability is one of the leading issues of the 21st century, and blockchain technology is one of its most significant inventions. Is there a way to leverage blockchain technology in pursuit of sustainability goals? Jake Campton, communications lead and community advocate at Vechain, breaks this down in episode 51 of Cointelegraph’s Hashing It Out podcast with Elisha Owusu Akyaw. Campton explains how utilizing a Web3 incentive model could guide people toward a more sustainable way of life and highlights the challenges of bringing the two worlds together. 

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