Consumers and anyone who studies business understand the subscription economy, but what about the usage economy? What is it? How does it differ from the subscription economy? Does it matter?
Adam Howatson is the CEO of LogiSense and the author of The Usage Economy. In this conversation, Adam will give examples of companies that got it right with their usage-based pricing models and those that made serious mistakes, such as Wink.
We'll also learn about telemetry, AI's fit, and the most important information metrics for transitioning into the usage economy.