Going Deep with Aaron Watson 385 Revolutionary Bras w/ Sophia Berman
For half a century, women wore bras that had been designed by men. Sophia Berman knew there had to be a better way.
She’s spent that last 3 years launching and growing Trusst Lingerie, a company that has re-engineered the bra for larger-busted women.
In this conversation, Aaron and Sophia discuss what she’s learned about running a company, how 3-D printing failed to live up to the hype, and how to develop a product and take customer feedback.
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Sophia’s Challenge; Allocate some time every single day to learning something new.
Connect with Sophia
If you liked this interview, check out episode 36 with Sophia where we discussed her Kickstarter campaign and her vision for the company.
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