Johnx25bd is joined by Leanne Bats, founder of Tres Cool Labs and Co-Author of the new ERC-Cool Standard which is looking to embed climate action through carbon removal technologies into the cultural fabric of Web3.
The chat covers:
Leanne's background in marketing, psychology and sports...
Her calling into climate and web3...
The power of storytelling to galvanize climate action
And much more...

Meet the ERC-Cool.
An improved implementation on the Ethereum standard smart contract ERC721A, that weaves real world, perpetual carbon removal into any NFT use case that adopts it."
Find out more at https://trescool.xyz

Follow Leanne:
"After a cocktail of mother instinct, too little sleep and one too many climate documentaries,
I have been building... And I won't stop until climate action is the definition of cool."
https://twitter.com/leannebats

Mentioned in the show:
SBS Columbia https://sbs.tech/
Toucan https://toucan.earth/
How the World Really Works - Vaclav Smil https://www.amazon.com/How-World-Really-Works-Science/dp/0593297067
Sacred Economics - Charles Eisenstein https://www.amazon.com/Sacred-Economics-Money-Society-Transition/dp/1583943978

00:00 Intro
01:13 Leanne's Journey
05:00 Sport & Web3 Connection
06:00 Why Climate?
08:00 Why Web3?
15:00 A digital world that fixes the physical world
20:24 Embedding Climate Action at the Base Layer
22:00 ERC-Cool Explainer
25:00 Green Hushing
30:46 How's ERC-Cool going?
32:28 How does it work?
36:10 The First Users
38:28 Storytelling
44:55 Mass Adoption
51:24 Mint of Intent
53:00 CTA

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Join the conversation on Twitter, follow:
https://twitter.com/ReFiDAOist
https://twitter.com/climateXcrypto
https://twitter.com/simarsmangat
https://twitter.com/johnx25bd

Thanks to our friends at Feed Ignite for the podcast and micro-content production: https://feedignite.com

ERC-Cool with Leanne from Tres Cool Labs