The Fitness Marketing Agency Podcast Make More Profit In A Fitness Business That Brings You Happiness
Jan 10, 2024
01:09:04
Meet Nicky Sehgal, owner of Fitness Business Development Academy. Find out how Nicky built and sold his own fitness business and how he now uses his 23 years of experience to help other fitness entrepreneurs succeed. Not enough fitness businesses show profit and Nicky is on a mission to help improve that. He starts by figuring out your goals and purpose and moulding your business around that. This episode distils actionable strategies, advocating a mindset shift from coach to strategic business owner, stressing the importance of managing yourself before managing a business, seeking external perspectives to identify blind spots, nurturing team growth, and making informed, decisive choices to ensure sustainability and balance within your business. Key Highlights:
- How Nicky consistently drew a substantial income of 7-9k a month from his fitness business.
- Discover the strategy behind aligning business outcomes with personal goals.
- Uncover the myth of revenue equating to profit, stressing the significance of conscious spending aligned with client needs rather than impressing peers on social media.
- Shift from being a coach to a strategic business owner, emphasising the importance of personal happiness in steering a successful business.
- Prioritise margins over revenue, aiming for a structured breakdown.
- Seeking external viewpoints to identify blind spots and achieve balance and sustainability within your business.
- The significance of nurturing and developing your team to become better decision-makers, enabling more opportunities for growth and innovation.