

What You Should Know about Animoca Brands
Mar 25, 2025
Evan Auyang, the Group President of Animoca Brands, brings a wealth of experience from traditional industries into the dynamic world of Web3. He discusses the transformative journey of Animoca as it shifts from gaming to digital assets. Auyang shares insights into innovative investment strategies, the complexities of tokenomics, and the shift toward ethical practices in blockchain. Listeners will find the emphasis on collaboration, community engagement, and adapting to regulatory changes particularly enlightening as they explore the future of digital assets.
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Animoca's Strategic Evolution
- Animoca Brands evolved from a blockchain gaming company to a multi-pillar entity including digital asset advisory and asset management.
- Agility and talent enable the company to pivot and capture diverse Web3 opportunities beyond gaming.
The Three Core Pillars
- Animoca's three core pillars are digital asset advisory, Web3 business building, and asset management.
- These pillars together form a synergistic flywheel driving growth and innovation.
Balancing Investment and Revenue
- Animoca doesn't solely focus on long-term investments but also prioritizes immediate revenue and operational businesses.
- The company builds operating businesses to generate steady revenue alongside strategic investments.