WSJ Your Money Briefing How to Break the Buy-and-Replace Trap
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May 22, 2025 Join Wall Street Journal contributor Jeff Galak as he explores the pitfalls of constant consumerism. He reveals how hedonic adaptation makes the thrill of new purchases short-lived, driving a never-ending cycle of spending. Jeff shares creative solutions to renew your enjoyment of what you already own, from swapping home decor to repurposing items. Dive into practical strategies that help you rediscover joy without the need for new purchases, promoting better financial choices and a more sustainable lifestyle.
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Hedonic Adaptation Explained
- Our brain experiences hedonic adaptation, losing enjoyment from items over time.
- This explains why a beloved new couch can later feel unremarkable, like the 10th bite of pizza losing its appeal.
The Hedonic Treadmill Effect
- The hedonic treadmill makes us chase new purchases to regain happiness from fading enjoyment.
- This cycle strains wallets and harms the environment, showing downsides beyond just lost satisfaction.
Refresh Instead of Replace
- Refresh enjoyment by changing small accessories rather than replacing big items.
- For example, new throw pillow covers can revive your couch's appeal cost-effectively and sustainably.