198. Sell It Like A Mango for Better B2B Sales w/ Donald Kelly

How does selling mangoes from a Jamaican street cart lead to skyrocketing success in today’s B2B sales environment?   
In this episode, I interview Donald Kelly , Founder and Chief Sales Evangelist at The Sales Evangelist and author of Sell It Like A Mango: A New Seller’s Guide to Closing More Deals , about the best practices when it comes to training-up a successful sales organization in today’s marketplace.  
Donald and I also talked about:
How CX represents the buyer’s whole journey
Why it’s important to use a cohort approach in sales
What mindset helps to overcome fear in sales
How to achieve pipeline accuracy
How hosting your own podcast adds value   


Check out these resources we mentioned:
Donald C. Kelly on LinkedIn 
Donald C. Kelly on Instagram 
TheSalesEvangelist.com 
Sell It Like A Mango 
Logitech 
Apple  


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