The Latino Vote
Former CA GOP Chairwoman Jessica Millan Patterson explains Republican Latino Voter successes
Mar 21, 2025
Jessica Millan Patterson, the first Latina chair of the California Republican Party, shares her experiences driving voter registration and expanding Latino representation in the GOP. She discusses the surprising growth of Republican support in California and the shifting Latino voter dynamics. Patterson highlights the importance of strategic candidate recruitment and internal training programs to foster a diverse political landscape. She offers insights into the challenges facing both parties amid changing political sentiments and emphasizes the need for better engagement with Latino communities.
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Quick takeaways
- The Republican Party in California has achieved over a million new voter registrations, reflecting strategic efforts to engage diverse demographics.
- The rise in Latino Republicans signals a shift in voter loyalty influenced by dissatisfaction with Democratic policies on public safety and economic issues.
Deep dives
Successful Voter Registration Initiatives
Over the past six years, significant strides were made in voter registration within the Republican Party in California, with over a million new registrations recorded. This achievement is noteworthy even amid a challenging political landscape, where the state experienced a mass exodus of 700,000 residents in 2022 alone. The success was evident across all assembly, senate, congressional districts, and counties, marking a shift that shows more Republicans were registered than during the Schwarzenegger administration. This upward trend highlights the determination and strategic efforts made by party leaders to engage previously neglected voter demographics.
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