Leading Learning Podcast Member Loyalty and Learning with Amanda Myers
Celisa Steele interviews Amanda Myers, director of product marketing, membership solutions, at Community Brands, and one of the co-authors of the recent Member Loyalty Study: A Deep Dive into Member Retention and Preferences. This report has findings to help organizations understand why members stay—or leave—and the most effective ways to connect with them.
Celisa talks with Amanda about key findings from the report, ways to increase member connectedness, where segments of members fall within the loyalty spectrum, and the implications all of this has on learning and education.
Full show notes at http://www.leadinglearning.com/episode102.
Highlighted Resource – Member Loyalty Study: A Deep Dive into Member Retention and Preferences
Thank you to YourMembership the podcast sponsor for the third quarter of 2017. YourMembership’s learning management system is specifically designed for professional education with a highly flexible and intuitive system that customizes the learning experience. YourMembership’s LMS seamlessly integrates with key systems to manage all of your educational content formats in one central location while providing powerful tools to create and deliver assessments, evaluations, and learning communities.