The Long Game Podcast with Sandra Scaiano Marketing Overwhelm to ROI with Victoria Hajjar
Less than 2% of women have broken the million-dollar mark in their business and my guest today is on a mission to change that through helping business owners understand and engage with their marketing better.
This episode is full on, marketing for entrepreneurs that you need to hear!
My guest is Victoria Hajjar, the founder of Ugli Ventures - business can be ugly and she’s helping entrepreneurs make it beautiful. Clever.
An entrepreneur herself, Victoria knows what it is like to be the person wearing so many hats, with little to no support. She teaches the marketing playbook she wishes she had as she began her marketing journey 15 years ago.
A Google and Hubspot certified expert, Victoria runs the popular Podcast “The Scalable Marketing Machine” and has been featured on CNN and in numerous webinars and forums.
We’re tackling the overwhelm many business owners face when it comes to marketing, how messaging is woven into this, and what you really need to understand to grow your business with marketing.
We Discuss:
- The 4 pillars to Victoria’s marketing framework
- Iteration is everything. Small shifts in messaging can hugely impact conversion rates and the art of continuous improvement.
- Solopreneur social media marketing mistakes
- Social Media algorithm updates. This will make you think about the content you are creating.
Embrace the "10% shift" and watch your marketing efforts soar. - Victoria Hajjar
I love this marketing conversation. It’s smart, realistic and will give you confidence to go out there and do what you need to grow.
The Long Game is… Marketing Overwhelm to ROI with Victoria Hajjar.
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See you next week.
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