Healthy Brand with Howie Chan EP. 30 A Designer & a Strategist Walks Into a Studio: Brand Confessions, Stories & Truths with Jacob Cass & Matt Davies
Jacob Cass is the founder of JUST Creative and the co-host of the JUST Branding podcast. He is a prolific strategic brand identity designer, working with notable brands like the city of San Francisco, Jerry Seinfeld’s Comedians in Cars Getting Coffee and Nintendo. Jacob is based in Sydney, Australia.
Matt Davies is a brand and culture consultant and advisor to CEOs and leaders. He is the other co-host of the JUST Branding podcast. Matt is a certified brand specialist & strategist as well as an award winning executive advisor in the UK.
Learn more about Jacob
· Website
Learn more about Matt
· Website
Lessons
· Taking a chance on brand strategy
· From “enemies” to co-hosts
· Learnings from the JUST Branding podcast
· Evolving trends in branding
· Blowing your own trumpet
· What it takes to build a strong brand
· Differentiation vs. distinctiveness
· The debate on purpose driven branding
· The importance of genuine relationships
· Designing your work around an ideal life
· The power of collaboration
· A real confession about workshops
· The opportunity in Healthcare brands
Episode website URL:
https://www.healthybrandconsulting.com/podcast/jacobandmatt-ep30
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