Imagine having an idea so big that it changes the way we live and betters the world… Meet Blueland, a company that’s disrupting what’s under your kitchen sink and the way you clean your house.
Sarah Paiji Yoo went from Harvard Business School to investment banking, launching multiple startups to Blueland. A purpose driven company that’s reimagining cleaning products and the way we consume plastic. Sarah’s mission is to eliminate single use plastic and become a company that lives in every household.
We talk about her journey and how this idea came about (spoiler alert: there were multiple ideas before this one), the process of bringing something into the world that literally didn’t exist and the moment that Kim Kardashian tweeted about the company 3(!) times after seeing it on Sharktank.
LINKS WE MENTION:
Blueland's website
Blueland's Instagram
Sarah's Instagram
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