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Bloomberg Businessweek
The Idea of You Comes to Amazon
May 2, 2024
Cathy Schulman, CEO of Welle Entertainment, talks about the business of entertainment and her new movie. The podcast delves into transforming a book into a rom-com film for Amazon, challenges women face in Hollywood funding, creativity vs. commerce in entertainment, and efforts to reduce gender disparity in the film industry.
13:07
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Quick takeaways
- Choosing between versions of happiness is a unique angle in 'Idea of You' movie.
- Women in film production face biases, highlighting the need for more women in key decision-making roles.
Deep dives
Kathy Schulman's Journey in the Movie Industry
Kathy Schulman, a seasoned producer with a wealth of experience in the film industry, discusses her latest project, 'Idea of You,' starring Anne Hathaway. Schulman emphasizes the unique angle of the romantic comedy, where the protagonist, Solen Marchand, is faced with choosing between different versions of happiness. She highlights the importance of finding projects that remain engaging throughout the lengthy production process. Schulman shares the journey of developing 'Idea of You' in-house at Well Entertainment and the excitement of collaborating with Anne Hathaway.
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Discover
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