Show Notes:

00:28: How “rating” tools like Yoast, Clearscope, Lighthouse and more shouldn’t be the main focus
3:09: How SERP features negatively impact you and your competitors
4:52: Asking for “word count” as a baseline indicator of quality content
7:00: Our thoughts on technical text analysis like TFIDF, LSI and more
8:11: Thoughts on linking root domain authority vs. relevancy
10:00: Balancing internal linking with UX and user journey

Show Links:

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