IKEA founder Ingvar Kamprad

Ingvar Kamprad, the eccentric billionaire and founder of IKEA, is dissected with humor and insight by Stevie Martin, Johnny Cochrane, and Maisie Adam. They dive into Kamprad's revolutionary flat-pack furniture model, the struggles of DIY assembly, and his controversial legacy. They discuss his frugality and philanthropy, while reflecting on personal anecdotes tied to IKEA's cultural impact. The conversation takes a turn to the darker side, addressing allegations about his past and how these complexities shape his enduring influence in the furniture world.