In this episode, Bennett Golder, Managing Director, UK Digital Crisis Lead, and Head of Social at FGS Global, discusses the importance of his field and the value of crisis simulations for preparing companies.
Golder explains how these simulations help companies test their protocols and responses, build resilience, and ultimately improve their crisis management skills. Our conversation explores the challenges and best practices of crafting these scenarios, including incorporating realistic elements, managing emotions, and fostering internal buy-in.
Finally, Golder shares some advice, emphasizing the need to stay informed about global affairs and understand the wider context in which companies operate.
Crisis Designer Weekly Podcast