Sales Transformation #316 S2 Episode 185 - IT’S A TRAP! How To Avoid The Common Traps Of Video Selling
Video is a very powerful tool when it comes to selling and getting prospects, but a lot of people get it wrong thinking that as long as you made the video, you’re good to go. In his latest episode of Sales Transformation, Collin Mitchell explains the 4 common traps of video selling and why they should be avoided.
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HIGHLIGHTS
- The 4 Common Traps of Making Videos
- Too much time on research
- Lack of relevance
- Absence of a reason to chat
- Sending a calendar link
QUOTES
Collin: “Do yourself a favor and set a timer and stick to that whatever you find out in that timeframe is what you're going to use to then craft your video.”
Collin: “Don't be reaching out just to reach out, have a good reason to be reaching out and be relevant.”
Collin: “People don't want to feel left out. People like to learn things. So think about what it is that you can teach them what can you what sort of hook can you put in there to pique their interest.”
Collin: “Do not send a calendar link. I know it's lazy, just don't do it. Okay, because it comes off as being too salesy. And you don't want to come off as being too salesy.”
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