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The Rest Is Money
26. Britain’s energy kraken: Greg Jackson on Octopus, rethinking renewables and the new age of energy technology
Jan 26, 2024
Greg Jackson, energy expert and entrepreneur, joins the hosts to discuss Octopus Energy's journey, the benefits of their Kraken platform, the challenges of obtaining startup capital, and the importance of affordable renewables in the energy industry.
51:34
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Quick takeaways
- Octopus Energy aims to revolutionize the energy sector by making it more efficient, customer-focused, and environmentally friendly through the use of innovative technologies and Kraken, their customer service software.
- Renewable energy is becoming cheaper and more economically beneficial compared to fossil fuels, and Octopus Energy is actively working towards building a more efficient energy system that harnesses the power of renewables while reducing costs and waste.
Deep dives
Octopus Energy's Founder's Journey and Vision
The founder of Octopus Energy, Greg Jackson, shares his journey from a tech enthusiast to building one of the biggest energy companies. Growing up in a household where resourcefulness was key, he always had a drive to create something meaningful. His entrepreneurial talents emerged at a young age, writing video games and setting up small businesses. Greg's vision for Octopus Energy is to revolutionize the energy sector, making it more efficient, customer-focused, and environmentally friendly. With the implementation of Kraken, their customer service software, and innovative use of AI, Octopus Energy is driving change in the industry.
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