Around the Prompt An unfiltered conversation with Eric Simons, CEO of Bolt.new
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Apr 23, 2025 
In a captivating discussion, Eric Simons, CEO of Bolt.new and visionary in software creation, shares his entrepreneurial journey with hosts Nolan Fortman and Logan Kilpatrick. He reveals how Bolt transitioned from a struggling startup to a $40M ARR success story. Topics include the concept of vibe coding, which empowers users regardless of technical ability, and the role of AI in democratizing software development. They also explore growth strategies and future innovations, positioning Bolt at the forefront of the tech landscape.
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Non-Developers Embrace Bolt
- Most users of Bolt are not developers; they are PMs, designers, and entrepreneurs.
- Many non-developers build real, functional software using AI-powered Bolt prompts.
Future of Software Competition
- Easy software creation shifts competitive advantage to brand, customer support, and distribution.
- Instant coding lowers market entry costs, enabling more competition and niche brands to flourish.
Master Prompt Engineering
- Learn prompt engineering to effectively communicate product ideas and instructions to AI.
- Create educational content and tools to help non-technical users become good product managers for AI development.