

Data/AI/ML Product Management with Nicolas Averseng
Apr 23, 2025
Nicolas Averseng, founder of YOOI, shares insights on scaling data and AI product management. He emphasizes the importance of a portfolio approach and transitioning from a project to a product mindset. Nicolas discusses measuring impact beyond just financial ROI and the evolving role of data leaders. He also addresses ethical considerations in AI and the need for a cohesive strategy to ensure sustainable product management. These topics reveal how organizations can thrive in an increasingly data-driven landscape.
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Essentials of Data Products
- A data product must be customer-centric and value-driven with a lifecycle including build, maintain, evolve, or retire phases.
- Without these dimensions, product management risks becoming only technical tasks.
Guide Clients Through Maturity
- Guide clients gently along product management maturity instead of demanding abrupt change.
- Adapt approaches flexibly to organizational structures and maturity levels for effective data product adoption.
Rethinking Value Beyond ROI
- Value extends beyond ROI and includes indirect, long-term, and transformative impacts aligned with company goals.
- Responsibility for defining and reporting value must be shared between data teams and product requesters.