The 4 Pillars of Retail Media with Think Blue's Manish Sharma and Parag Shah

This week's guests are industry veterans Manish Sharma and Parag Shah, Co-Founders of Think Blue.  Their combined experience includes global leaders such as Kellogg, Wakefern Food Corp and The GIANT Company.

They discuss why the customer should always be at the center of your lens (4:45), their belief in the concept of joint value creation (12:11),  the meaning behind the name Think Blue (12:51), why the term "Omnichannel" is misleading (23:40), and the 4 pillars of retail media (28:54),

Follow Think Blue: https://www.linkedin.com/company/thinkbluesolutions/

Connect with Manish: https://www.linkedin.com/in/manishsharm/

Connect with Parag: https://www.linkedin.com/in/omnigrowthparag/

Take advantage of a special offer from It'sRapid and get a free image, video or banner ad by emailing sales@itsrapid.io with code "BEYOND2024"

Learn more about ItsRapid: https://itsrapid.ai/

Theme music: "Happy" by Mixaud - https://mixaund.bandcamp.com

Producer: Jake Musiker