Too many financial advisors fall into the same trap: slashing fees to win business, then spending years overdelivering for a client who’s paying far too little. The result? A regretted acquisition. Raising your fees should be the obvious next step. But the fear of rocking the boat—and losing a valued client—keeps most advisors stuck. Using insights from behavioral science, this master class will show you how to align your pricing with the true complexity of your clients’ lives and the full value of your services. Raising fees doesn’t have to feel risky. Done right, it reinforces your value, strengthens the relationship, and ensures that you’re compensated for the quality you deliver.

Download content here: https://info.alliancebernstein.com/3Q25ABAI.html?partnerref=Podcast

Also in this episode, the AllianceBernstein Digital Coach – see practice management solutions for advisor success: abfunds.com/go/digitalcoach

DISCLAIMER Note to All Readers: The information contained here reflects the views of AllianceBernstein L.P. or its affiliates and sources it believes are reliable as of the date of this podcast. AllianceBernstein L.P. makes no representations or warranties concerning the accuracy of any data. There is no guarantee that any projection, forecast or opinion in this material will be realized. Past performance does not guarantee future results. The views expressed here may change at any time after the date of this podcast. This podcast is for informational purposes only and does not constitute investment advice. AllianceBernstein L.P. does not provide tax, legal or accounting advice. It does not take an investor’s personal investment objectives or financial situation into account; investors should discuss their individual circumstances with appropriate professionals before making any decisions. This information should not be construed as sales or marketing material or an offer or solicitation for the purchase or sale of any financial instrument, product or service sponsored by AllianceBernstein or its affiliates.

Educational Disruption: Unveiling the Impact of ChatGPT