99% Invisible

Craptions

33 snips
May 2, 2023
Shuti Gatwa, the groundbreaking actor poised to portray the first Black Doctor in Doctor Who, joins to discuss the intriguing world of closed captioning. He humorously reflects on a captioning mishap during his announcement. The conversation navigates the critical importance of accurate captions for accessibility, especially for the deaf and hard-of-hearing communities. Gatwa highlights the rising popularity of captions among all viewers, including younger audiences, due to improved media consumption trends. Together, they tackle the need for better captioning practices and the ongoing advocacy for accessible media.
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ANECDOTE

Shuti Gatwa Mishap

  • Shuti Gatwa's name was captioned incorrectly as a swear word in a BBC announcement video.
  • This incident highlighted the widespread problem of inaccurate closed captions, known as "craptions."
INSIGHT

Craptions Defined

  • Craptions are inaccurate, poorly formatted captions that negatively impact viewers.
  • These errors range from misspellings and grammatical issues to a lack of speaker differentiation and punctuation.
ANECDOTE

Netflix Lawsuit

  • In 2007, the NAD addressed captioning issues with Netflix's new streaming service.
  • Netflix argued that existing captioning rules didn't apply to them because they weren't traditional television.
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