This episode is brought to you by Commerce.

Surviving 100 years in retail is rare — thriving for 110 is something else entirely.

In this episode of Retail Remix, host Nicole Silberstein speaks with Tianne Doyle, President of off-price retail chain Bealls, which is celebrating its 110th anniversary this year. With over 30 years at the company, Tianne shares what has given Bealls such enduring appeal, how it continues to evolve in a rapidly changing market and why its people-first culture might be its most powerful asset. Together, they explore:

How a commitment to financial discipline and customer connection has fueled Bealls’ longevity;
The company’s pioneering new ambassador program, which puts loyalty members from across the country in the spotlight;
The role of culture, leadership and loyalty in building a purpose-driven retail organization; and
Bealls’ growth plans for the next decade — including new formats, store expansion and digital strategy.

RELATED LINKS

Discover how Bealls brings value and brand-name style together
See pictures of Bealls’ localized store design in Roswell, N.M.
Dig deeper into Bealls’ history and secrets to success in this recent RTP feature story
Explore the latest retail success stories from Retail TouchPoints
Check out past episodes of Retail Remix

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From Family Roots to Future Growth: Inside Bealls’ Century-Long Retail Journey