Climate Confident Microgrids, Hydrogen, and the End of Fossil Fuels
What if business, not politics, held the real key to ending the climate crisis?
In this week’s episode, I sit down with Rinaldo Brutoco, founder and CEO of the World Business Academy, to explore a radical but beautifully simple idea: that stakeholder capitalism - where companies serve people and planet, not just shareholders, can actually outperform the old profit-only model. Rinaldo’s been proving it for decades, from helping shut down a dangerous nuclear plant in California to showing how responsible companies consistently beat the market.
You’ll hear how he believes we can replace 100% of fossil fuels in California within ten years, at lower cost than maintaining the current grid. We unpack why distributed microgrids could end blackouts and wildfires, how geothermal energy is finally having its moment, and why green hydrogen, done right, could power the next industrial era. You might be surprised by Rinaldo’s blunt take on corporate inertia, his optimism about AI as a tool for truth (not hype), and his warning that business must act now or face a market collapse of its own making.
This is one of those wide-ranging, perspective-shifting conversations that’ll make you rethink who’s really steering the energy transition, and why it has to be the private sector leading the charge.
🎙️ Listen now to hear how Rinaldo Brutoco and the World Business Academy are redefining what profitable climate leadership looks like.
Podcast supporters
I'd like to sincerely thank this podcast's amazing subscribers:
- Cecilia Skarupa
- Ben Gross
- Jerry Sweeney
- Andreas Werner
- Stephen Carroll
- Roger Arnold
And remember you too can Subscribe to the Podcast - it is really easy and hugely important as it will enable me to continue to create more excellent Climate Confident episodes like this one, as well as give you access to the entire back catalog of Climate Confident episodes.
Contact
If you have any comments/suggestions or questions for the podcast - get in touch via direct message on Twitter/LinkedIn.
If you liked this show, please don't forget to rate and/or review it. It makes a big difference to help new people discover the show.
Credits
Music credits - Intro by Joseph McDade, and Outro music for this podcast was composed, played, and produced by my daughter Luna Juniper