The Think Media Podcast 410: How She Went From Zero to 500k Subs Without Editing!
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May 6, 2025 Lauren Bateman, a guitar instructor with over 500,000 YouTube subscribers, shares her inspiring journey of building a channel from scratch, emphasizing tenacity and patience. She reveals the minimal equipment she started with and the breakout video that transformed her career. The discussion also covers the importance of SEO for video reach, overcoming imposter syndrome in content creation, and understanding audience needs—particularly for older adults. Lauren offers practical tips for consistency and growth to aspiring creators.
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Viral Video After 2.5 Years
- Lauren's video on four simple chords had almost no views for 2.5 years before taking off in 2019.
- This viral moment helped catapult her channel and monetization journey.
Start Simple and Batch Record
- Lauren started filming guitar tutorials with just a phone and lapel mic, no fancy gear.
- She batch recorded multiple videos in one session to save time and keep consistent.
Slow Start to Monetization Growth
- Lauren achieved her first 1,000 subscribers in about two years and monetized just before her viral video.
- Initially, monetization earnings were minimal but grew significantly after the video took off.