The Pitch #171 Doctours: VC Funded Hair Transplants?!
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Oct 22, 2025 Girum shares a powerful story of how medical tourism saved his brother's life, igniting his mission to create Doctours, a marketplace for healthcare. The focus on hair transplants as a starting point sparks intriguing discussions among investors about market viability. Girum details the platform's unique features, including verified reviews and clinic quality checks. Investors voice excitement and concerns, weighing the potential of TikTok marketing against traditional models. The outcome? Girum secures significant funding, setting the stage for growth.
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Personal Story That Sparked Doctours
- Girum recounts finding his brother unresponsive and nearly bankrupting the family due to U.S. medical costs.
- Medical tourism to India saved his brother and inspired Doctours' mission to offer affordable alternatives.
Third Option For Unaffordable Care
- Doctours positions medical tourism as a third option between debt and foregoing care for 100M Americans.
- The platform matches patients to clinics, shows reviews, and accepts payments including financing.
Start With A Single Beachhead Market
- Focus narrowly on one beachhead vertical to validate the marketplace before expanding.
- Pick categories where patients pay directly and travel for clear cost savings.