168. Integrating Artificial Intelligence (AI) in Agencies, with Josh Harris

Can artificial intelligence (AI) help your agency grow?

In this episode of the Innovative Agency podcast, we are joined by the founder of Agency Growth Secrets, Josh Harris. Josh helps companies stop wasting money on customer acquisition using artificial intelligence to optimize marketing campaigns. During our conversation, he shares his insights on how to integrate AI into your agency for growth.

What you will learn in this episode:

• How integrating artificial intelligence (AI) can help your agency’s growth
• What are the common objections to implementing AI and how have they changed in recent years
• What is the difference between a trend and a fad, and why it’s important to learn to spot them in your industry
• Why efficiency and effectiveness are the most important requirements of technology
• How can agencies begin to implement AI into their lead generation and sales processes
• What are the two most important categories that agency owners should prioritize for AI 

Bio

Josh Harris developed an entrepreneurial spirit at a young age. Growing up in Illinois, he found himself creating businesses to help his neighborhood. He quickly learned that your paycheck doesn’t have to be directly tied to a set number of hours worked. Instead, he discovered that money is tied to your personal productivity. This caused the marketing mogul to face the internet head-on. He wanted to be the man in charge and the web would be his path to opportunity.

Josh created a marketing and website business that saw some success, but not enough. He desired a better life without the money woes he was so familiar with. After struggling to scale his business, and enacting the help of a mentor, he finally honed in on a successful approach to business growth. His marketing and website company grew rapidly, and Josh soon sought other ventures.

In 2014, Josh founded Agency Growth Secrets, an advanced data-targeting company that uses artificial intelligence to optimize marketing campaigns. Through technology and machine learning, AGS allows companies to pinpoint individuals who are ready to purchase. This saves the companies from money wasted on customer acquisition.

Resources:

• Website: https://joshuaharris.co/
• Facebook:https://www.facebook.com/joshuaaharris
• Twitter:https://twitter.com/joshharrislife
• LinkedIn: https://www.linkedin.com/in/agency-training/
• https://aisales.systems/ai-vsl