Dive Club 🤿 Marco Cornacchia - The man who broke design Twitter
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Nov 30, 2023 In this episode, Marco Cornacchia shares how he accidentally created a new trend of animated bento grids, the process of brand transformation through website design, showcasing design work on a portfolio website, the journey of unexpected success, the role of a designer at Diagram and the potential of AI in design, transitioning from a startup founder to a multi-billion dollar company, and practical tips for becoming an attractive first hire at a startup.
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Webflow Discovery
- Marco's first startup job involved creating a video hero section for a command-line interface.
- Unsure how to create videos, he built a replica of the application in Webflow, discovering a new approach to showcasing products.
Audience-Specific Design
- Consider your target audience when designing websites, especially with interactive elements.
- Diagram's animated bento grid approach worked because it targeted designers on Twitter, who appreciate such details.
Interactive Application in Webflow
- Marco's Webflow expertise stemmed from needing to create an interactive video for a startup's command-line interface.
- Unable to create a traditional video, he built the application within Webflow, leading to improved conversion rates.