SE5:EP1 - Sophie Goldschmidt: America's Best in Utah

It was a typical day at the USANA Center of Excellence in Park City, Utah as Olympic and Paralympic athletes were sweating it out on the training center floor, preparing for their winter competition seasons ahead. Sophie Goldschmidt, the president and CEO of U.S. Ski & Snowboard, talked to Last Chair from a meeting room looking out at some of the greatest ski and snowboard athletes in America.

The U.S. Ski Team moved to Park City in 1974, initially setting up shop in the old Silver King mine buildings at the base of what is now the Bonanza six-pack at Park City Mountain. Today, the team is based at the USANA Center of Excellence with elite skiers and riders from across America making their training home in Utah. The centerpiece training center is just a short distance from sport training facilities including Soldier Hollow, the Utah Olympic Park and a host of ski resorts.

Goldschmidt came to the team in 2021, just prior to the Beijing 2022 Olympics. A modern sport leader, she honed her management skills working for global retailer adidas, helping grow the NBC in Europe and Africa and running the World Surf League.

Today, oversees one of the largest and most complex of the 50+ Olympic organizations in America with programs touching on XX different ski and snowboard sports programs – and now also included Paralympic sport.

Last Chair covered myriad topics with Goldschmidt from her global experience to funding a team with no government support and, of course, the stars of skiing and snowboarding.