What I learned from reading Onassis: An Extravagant Life by Frank Brady.

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He became one of the richest men in U.S. history ever to be arrested.

The epic life of Aristotle Onassis is as mysterious as a tale from ancient Greek mythology and is a study of paradoxes, altogether gripping because of their seeming inconsistencies.

Onassis had long since begun to formulate a personal business philosophy. The key to success was boldness, boldness, and more boldness.

He was constantly visiting and inspecting ships, talking to ship owners and other importers and quietly absorbing everything, making a very conscious attempt to learn as much as he could before going into ship-owning seriously.

He was quite observant about what, to others, were trifles but, to him, were important details. He often quoted Napoleon: “The pursuit of detail is the religion of success.”

Onassis was a man of the pier, but with the cocksureness of a king.

She simply never knew anyone quite as free or exotic as Aristotle Onassis, a paradoxical blend of raconteur and ruffian.

Onassis was a born orator. He could keep a dinner party of some of the world's most sophisticated conversationalists spellbound.

Onassis spent almost all of his time working. He would pore over shipping journals from Antwerp, Vancouver, Hamburg, and New York, looking for intelligence, trends, and opportunities. He would scan, study and memorize tonnage, prices, insurance rates and schedules of the world's great and small steamship companies and then attempt to outbid his competitors. He read the maritime sections of at least six foreign language daily newspapers each day.

And I, of course, will do exactly as I please.

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Founders Notes gives you the ability to tap into the collective knowledge of history's greatest entrepreneurs on demand. Use it to supplement the decisions you make in your work. Get access to Founders Notes here.

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