Post Reports The influencer administration
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Mar 19, 2025 Sarah Ellison, a media and democracy reporter for The Washington Post, joins Drew Harwell, a tech reporter, to dissect the Trump administration's bold new communication strategies. They explore how the White House is shunning legacy media to dominate narratives through social media, even using viral content to simplify complex issues. Their discussion touches on the clever use of memes and satire, and how these tactics reshape public discourse and challenge traditional democratic checks, showcasing a radical shift in political messaging.
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Selena Gomez Incident
- Selena Gomez posted a tearful video criticizing Trump's immigration policies.
- The White House responded with a coordinated video featuring mothers of children killed by undocumented immigrants praising Trump.
White House Influencer Shop
- The second Trump White House has turned the traditional press shop into an influencer shop.
- They use official government accounts to aggressively push their talking points.
ASMR Deportation Video
- The White House posted an ASMR video of an ICE deportation flight.
- This combined a calming video style with jarring footage of shackled men being deported.