Developers Are in Open Revolt Over Apple’s New App Store Rules
Feb 13, 2024
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European app makers are seething, comparing Apple to “the Mafia” and piling pressure on lawmakers to act. Developers in Europe express strong dissatisfaction with Apple's new App Store rules, focusing on in-app payments and concerns raised by companies like Tuta and Spotify regarding warnings to users, fees, and limitations on their business operations.
European app makers are accusing Apple of abusive and extortionary practices in their new App Store rules, claiming that the company holds app providers hostage by tightly controlling their access and taking a substantial portion of their profits.
Spotify and other app developers are opting to stick with their current agreements with Apple instead of accepting the new business terms, as they are concerned about the impact on download fees, user acquisition costs, and missed revenue opportunities.
Deep dives
Developers revolt against Apple's new App Store rules
Local developers in Europe are pushing back against Apple's new App Store rules, which they argue further entrench the tech giant's power over their businesses. These developers are accusing Apple of abusive and extortionary practices, claiming that the company holds app providers hostage by tightly controlling their access and taking a substantial portion of their profits. While the EU's Digital Markets Act (DMA) was expected to loosen Apple's control, developers express disappointment with the new terms. Despite the ostensibly more flexible rules, developers face restrictions and warnings that discourage them from moving away from Apple's payment systems and app store.
Spotify and other developers resist new business terms
Spotify and other app developers, including Tuta, are opting to stick with their current agreements with Apple instead of accepting the new business terms. Spotify is concerned about the impact these revisions would have on download fees and user acquisition costs. The music streaming service also highlights missed revenue opportunities due to Apple's commission fees. The developers argue that while Apple claims its changes comply with the DMA and prioritize user security, they feel compelled to resist and hope for the European Commission's intervention. The commission is expected to evaluate Apple's proposals and the market's response in the near future.
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