The Product Podcast Hardware vs. Software Product Management by Pandora Sr PM
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Jan 10, 2019 Ross Yesikov, Senior Product Manager at Pandora, shares insights from his diverse experience in both hardware and software product management. He dives into the unique challenges of each field, discussing differences in pitching ideas and writing product requirements. Ross also sheds light on the psychological aspects of managing hardware versus software, and how these roles impact day-to-day operations. With real-life examples, he offers valuable perspectives for aspiring product managers navigating this intricate landscape.
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Engineering Background Bias in PM Roles
- Engineering backgrounds often hinder PMs by focusing on implementation over user needs.
- Agile experience is often overemphasized and simply means planning short periods ahead.
Key Traits of a Successful PM
- Be creative and open-minded to absorb and shape ideas from diverse stakeholders.
- Constantly influence and motivate stakeholders to push your product forward.
Longer Hardware Product Lifecycles
- Hardware product lifecycles are much longer and change slower than software.
- Hardware PMs focus on documentation, vendor management, and finance more than feature innovation.
