Consensus in Conversation Jasmine Crowe-Houston of Goodr on Being A Voice For Hunger And Why Food Waste Is All About Logistics
Goodr has a simple but powerful mission: feed more and waste less. The sustainable waste management firm’s founder and CEO, Jasmine Crowe-Houston, believes that hunger in America is not a scarcity issue– it’s a problem of logistics. Which is actually good news, because that’s an issue technology can solve!
By leveraging detailed inventory management, predictive analytics and advanced supply chain logistics, Goodr is helping businesses reduce waste, cut carbon emissions and harness tax credits, all while supporting sustainable hunger solutions across the nation.
Jasmine is an award-winning business leader, TED speaker, and author, who began her entrepreneurship journey spotlighting black celebrity philanthropy, nonprofits, and other charitable causes on BlackCelebrityGiving.com. After moving to Atlanta in 2013, she began hosting free pop up restaurants every Sunday out of her own pocket, offering soul food meals to people experiencing homelessness. When a video of Jasmine at one of these events went viral in 2016, she was inspired to learn more about food donations and soon discovered the shocking scale of America’s food waste problem.
Realizing that a truly sustainable hunger solution couldn’t rely on donations alone, Jasmine launched Goodr in 2017 to offer businesses a win-win way to save money and build food security in their communities, and she has since grown her local startup into a B Corp Certified company serving a national network.
Hear Jasmine talk about turning her Sunday passion into a thriving company, why Goodr takes a holistic approach to waste management, and how technology can help create a hunger-free future.
Episode Highlights
00:00 Jasmine Crowe-Houston on sustainable solutions to hunger
00:52 Conor Gaughan introduces Jasmine and Goodr
04:15 Early life, the importance of storytelling, and giving a Ted Talk
08:48 Entrepreneurship, blackcelebritygiving.com, and sports for good
15:45 Feeding the hungry in Atlanta, going viral, and launching Goodr
20:39 The logistics of hunger, win-win solutions to food waste, and growth
30:47 Covid, pivoting to hunger relief, and scaling a national network
38:09 Impact report, the Goodr Foundation, and grocery store program
43:40 Finding inspiration
45:10 Where to learn more and end credits
If you liked this episode, listen next to Jamila Norman of Patchwork City Farms on Urban Farming, Food Advocacy, and Good Food
More on Goodr and Jasmine Crowe-Houston:
Connect with Conor Gaughan on linkedin.com/in/ckgone and threads.net/@ckgone
Have questions, or a great idea for a potential guest? Email us at CiC@consensus-digital.com
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Consensus in Conversation is a podcast by Consensus Digital Media produced in association with Reasonable Volume.