Product Innovation Series with Aram Melkoumov

How To Build A Successful Tech Product - Jeroen Van Hautte, TechWolf

Dec 27, 2022
In this insightful discussion, Jeroen Van Hautte, Co-founder and CTO/CPO of TechWolf, shares his journey in building an AI-driven workforce planning tool. He reveals the importance of aligning tech innovations with customer needs and transforming feedback into actionable insights. Jeroen also discusses how to prioritize features based on customer engagement and the significance of meaningful KPIs for measuring success. He reflects on his evolving role and emphasizes a collaborative approach within his team to foster growth and innovation.
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ANECDOTE

Early Product Was Tech Toolbox

  • Jeroen initially built an AI toolbox that required expert handling rather than a user-friendly product.
  • This technology core evolved after realizing it lacked customer-friendly features and domain relevance.
ADVICE

Get Market Feedback Early

  • Get out to the market early to gather feedback for product iteration.
  • Use initial customers as references to gain traction with others.
INSIGHT

Customer-Centric Shift Triggered by Market

  • Increasing customers made them realize the importance of focusing beyond just technology.
  • The market's growing interest in skill-based work helped them shift to customer-centricity.
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