TechStuff Week in Tech: Tariffs, Ands Or Buts
Apr 11, 2025
Julie Jargon, a Family and Tech columnist at the Wall Street Journal, dives into the increasing sophistication of imposter scams, particularly those driven by generative AI technologies. She discusses how scammers exploit emotions to enhance their deceit, making them more believable than ever. The conversation also touches on the effects of tariffs on tech companies and the playful introduction of Tinder's AI-powered dating game, illustrating the evolving intersection of technology and personal interactions.
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AI-Powered Imposter Scam
- Linda Roan received a call from a scammer impersonating her daughter.
- The scammer fabricated a story about a drug deal gone wrong and demanded money for her daughter's release.
Emotional Manipulation in Scams
- The scammer increased the emotional pressure by fabricating an elaborate, cinematic scenario.
- This included specific instructions, time constraints, and threats, making the scam more believable.
Voice Cloning Technology in Scams
- It's unclear whether the scammer cloned the daughter's voice or used AI to create a similar-sounding one.
- Exploiting parental fear and urgency makes even approximate voice replication effective.