Imagine this: You walk into work on a normal Tuesday, coffee in hand, only to be called into an emergency all-hands meeting. Your division is being dissolved.

Or perhaps your phone alerts you to another presidential directive that threatens your livelihood or community.

Or a routine doctor’s visit turns into a life-altering diagnosis, and treatments and medical appointments take the place of canceled plans.

Or you stare at the remains of your home after a natural disaster tore through your region.

In an instant, everything changes. Your carefully laid plans evaporate. The future becomes a blur. Your brain, in its protective wisdom, either goes into overdrive or shuts down completely.

These scenarios have become increasingly common. When radical change strikes, most of us experience the sensation of having the rug pulled out from under us—whether through job loss, natural disaster, or events beyond our control.

When our world transforms abruptly, our brains shift into survival mode, triggering the fight-or-flight response. While this reaction evolved to address immediate threats, it becomes problematic during extended periods of uncertainty, taking a significant physical toll. Research on “the selfish brain” reveals that our nervous system, attempting to minimize uncertainty, prioritizes energy flow to itself at the expense of the rest of the body, reducing oxygen and glucose delivery elsewhere.

But when our instincts push us toward panic or paralysis, what actions should we take instead? Behavioral science offers a path from overwhelm to stability.

You can read the Nir And Far blog post on: Finding Your Footing When The Ground Shifts Beneath You ⁠⁠here⁠⁠.

Nir And Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: ⁠⁠http://www.nirandfar.com/

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